Sinister

Brand:
Summit Entertainment

Opportunity:
Summit Entertainment sought an out-of-the-box creative partner to develop memorable, limited edition key art for their promotional partnership with TUGG on the release of the upcoming film Sinister.

Approach:
SA Entertainment pulled from their line up of ground-breaking artists to design the exclusive poster. The unique and bold print will be available as a collectible poster for attendees at all TUGG hometown premieres that meet the attendance threshold.

Impact:
Several variations of the film were made on behalf of city to city sneak previews. Over 15 movie review and fansites posted media coverage about the poster prior to the films release.